Top 17 Most Profitable Niches To Make Money With A Blog In 2023

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In this article, I want to talk to you about some of the most profitable niches when considering creating your own blog and making money online.

For different reasons, the topics that I am going to share with you below turn out to be VERY lucrative if you want to generate an income passively and consistently for the next few years.

Of course, before, I want to start by answering the question…

What Type of Blog is Most Profitable?

As you may already know, there are different types of blogs, and each one has the potential to generate money through a different strategy.

There are corporate, personal, brand, or niche blogs, among some typical examples, and each one has its way of monetizing the traffic it receives.

For example, a personal blog may make most of its income by selling its own digital products, such as an eBook or an online course, while a niche blog may focus on making money from advertising and promotional products. affiliate.

Today the most chosen type of blog to earn money online is the niche blog.

Therefore, the next question to answer will be.

What is a Niche Blog?

It is a type of blog that differs from others by placing special emphasis on finding a select audience, a specific audience through which to monetize its content, either through advertisements or other products.

It is the type of blog most chosen by those who are dedicated to SEO, that is, to position in search engines (such as Google).

A well-done niche blog can be a real source of income and become a very profitable business if you work it properly.

Precisely what makes it so effective is the fact of focusing on a well-defined audience and “attacking”  keywords or keywords of varying difficulty within the same sector or industry.

What is the advantage of this?

Well, several really, some of the most important would be:

  • In many cases, a specialized niche blog answers specific questions about a particular industry, questions that in many cases have not been addressed by other websites.
  • The second point in favor is that all its content is related, which is why it manages to keep the user or visitor on the web for as long as possible, in many cases making them visit more than one page at a time.
  • You can also get many of the users who have visited your website to return without having to do a search, that is, by typing the domain of the website in the search engine or marking it as a favorite.

All good signs are that it is a quality website and something that Google favors in its rankings.

Below I will describe some examples of niches where you can start a blog and earn money.

Of course, remember that some of the metrics that I will share with you below are from the Google Adwords program and are intended to serve as a reference for you to assess the earning potential that each industry has, nothing more.

Now yes, these are some of the most sought-after niches on the internet today:

1. Technology

A competitive niche, but with great monetization potential.

The topics to be discussed are (almost) infinite and very varied, you could choose to start a blog in this sector and you would find hundreds of opportunities to write articles that position themselves easily, as long as you know how to do a good search for keywords.

In addition, the possibilities of making a niche blog that is focusing on a single topic are many.

For example, instead of trying to get into the photography industry you could go for something “smaller” and specialize in camera accessories, or maybe instead of talking about all sorts of mobile apps you could go online on Android, and So with every niche, you can think of.

Probably the strongest form of monetization is Adsense, there is already a high click-through rate for those looking to download something and the CPC (sometimes) goes through the roof, affiliation and the sale of physical products are two other great alternatives.

More on this in a minute.

As I told you, the technology field allows you to specialize in a variety of topics, however, you could also create an authority blog.

In other words, a website that talks a little about everything, as would be the case with websites like “malavida”.

Just remember that creating large websites that you want to gain authority over time requires more work and dedication, unlike websites that attack a micro niche, as it would be the case that they only talk about a program or application.

How much can you earn?

CPC: $1.78 with a click-through rate of 2.38%. Affiliate Market: You can choose between Amazon, Clickbank, Shareasale, Cj, Walmart, Bestbuy, and many more companies. Digital Product: Not as strong as in other industries.

2. Dropshipping

In case you don’t know what it is about, let me explain it in a simple way.

On the one hand, you have what would be “normal” e-commerce, in which you buy or manufacture a product and sell it through your online store to other people.

And on the other hand, you have drop shipping, which consists of sending and delivering retail orders to your customers, without the need to have the product or store it in a warehouse, take care of inventories, or anything else.

Instead, what you do is that when your store makes a sale, only then do you buy it from a third party (supplier) and have it shipped directly to the customer.

As a result, you never see or handle the product, you only act as an intermediary between the client and the supplier.

In many cases, what are the package and the product itself, are marked or redesigned in certain aspects by the provider itself, so that they carry the logo or badge of the online store that sells them, a common service that many providers offer and carry. the name of “private labeling”.

Some of the most notable benefits of dropshipping are:

  • Not much capital is needed to start: One of the great advantages of dropshipping is that you can start without having too much capital to invest and achieve your first sales. You could create your own online store and acquire the design and functionality of a professional site for very little money, compared to having your own product line.
  • It’s easier: By not having to deal with physical product inventory, maintenance, shipping, and more everything become easier and more sustainable.
  • A low fixed cost: For the same reasons that I have mentioned, it is a low-cost business model, both to start and maintain. There is no need to pay a deposit for your products or take care of managing shipments, parcels, etc. In the vast majority of cases, all these steps are outsourced and it is the provider who is in charge.
  • Wide variety of products: Since you don’t need to pre-purchase items to sell, you can offer a wide range of products to your potential customers. You could offer all kinds of articles, there is no limit in this regard. In fact, a good strategy is usually to focus on one range or typology of products at first and then, as the business grows, expand your horizons.
  • Very Scalable: If you were to start a traditional business you would find that due to costs and the sheer day-to-day hustle and bustle, it would be quite difficult to scale as a solo entrepreneur. In the case of dropshipping it is the opposite, if your idea and marketing management work, it is only a matter of doubling the investment in marketing and ordering more products as orders increase.

Analyzing these benefits, it is not difficult to imagine that dropshipping is currently one of the most popular business models.

There is a lot of potentials to generate good income, despite the fact that profit margins are usually not the best, especially at the beginning.

In other words, since you are just an intermediary, the commission that you can charge for the sale of a product is usually not too much.

However, there are cases where, thanks to good market research, many marketers have achieved a return of (almost) 100% on the original selling price.

In that sense there are a variety of things you can try:

Negotiate with the supplier, provide added value, carry out a good marketing campaign, etc.

How much can you earn?

CPC: $1.87 with a percentage of clicks obtained of 1.66% per thousand visits. Affiliate Market: You can choose between Amazon, Shareasale, Cj, Walmart, Bestbuy, and many more companies. Digital Product: Not as strong as in other industries.

3. Digital Marketing

Another theme that pays well has a good prospect for the future and, despite the fact that there is a lot of competition, there is also room to grow with a well-made website.

This blog can serve as an example since what I usually talk about the most in my articles is Digital Marketing and SEO, among other things.

What is so attractive about this particular niche is that it influences (almost) any other type of niche market.

That is, whether you decide to write about personal development, fitness and health, or prefer to share your favorite hobby it doesn’t matter, you will need to know something about digital marketing and/or SEO to know how to position your brand so that it is found by your audience.

Therefore, not only is it a super interesting topic (at least for me) but it is also quite useful and, therefore, highly profitable.

Specifically, learning about digital marketing, copywriting, and SEO is a type of niche that helps you make money by reaching a larger audience.

And, as you may already know, any niche that is dedicated to generating, in one way or another, money will be a profitable investment… and advertisers will pay good money to show up on your blog.

On the other hand, and as if that were not enough, there are many topics and sub-niches that you could explore when creating content for a digital marketing blog.

The usefulness of this type of blog for the future is very high and applies to all types of industries.

Of course, I am not referring only to SEO techniques but also to the proper management of Social Networks, advertising campaigns, and platforms such as YouTube or Pinterest, etc.

If this could be a topic that interests you, I recommend it!

How much can you earn?

CPC: $1.67 with a click-through rate of 0.86% per thousand visits. Affiliate Market: You can choose between hosting providers, domain registrars, programs, and software of all kinds. Digital Product: Very strong compared to other industries.

4. Programming

It may not be a niche market for everyone, but if this is an area of interest to you, then take advantage!

There aren’t many blogs these days that go into this topic in depth or answer most of the questions that younger programmers are asking.

There is not only space on the web to develop your own brand but also for you to teach what you are learning, since many of the problems this industry lacks talent has is that there is not enough “manpower” and job opportunities abound for those who are encouraged

An online course and even something as simple as an ebook could be a profitable way to monetize a blog of this type.

If you provide good advice on how to learn programming from scratch and share some of your experience with an audience you will see that come back in several figures of net profit.

Also, in programming there are dozens of languages that you can explore, you can focus on just one or try to make a more comprehensive blog that addresses different topics.

It’s like they say: “The sky is the limit!”.

For this reason, and for much more, starting a blog in the field of programming is a very good idea.

I am not very clear about the CPC of this particular industry but, whatever it is, I am sure that in a few years it will continue to rise.

What is clear is that there is a GREAT potential for monetization through online courses and distance education, not-for-nothing platforms, and companies like Platzi, EdTeam, and Codigo Facility have been creating a lot of content on their YouTube channels and invested in Ads of all kinds.

The interest in this market, in a few years, will increase more and more.

Enough to look at this Google Trends chart on one of the most popular programming languages today (which I’m studying right now).

I mean Python:

nichos mas lucrativos blog

The same happens with other languages and you will find dozens of examples within this field that are going to revolutionize the industry.

The same happens with other languages and you will find dozens of examples within this field that is going to revolutionize the industry.

5. Cryptocurrencies

Within the vast world of investments here you have a window of opportunity in which you could focus.

If you are interested in finances and making money online then this is a niche you should consider.

There are very interesting topics that you could deal with with a blog:

  • Cryptocurrency mining
  • Long-term investments
  • Bitcoin and the currencies of the future
  • What is needed to start?
  • Blockchain

Being that it is still a “new” topic, you can easily build a brand through an authority blog if you spend enough time and desire.

The most effective monetization methods you can try would be:

Make CPA (Cost Per Action) by referring some of your readers to platforms where they can earn bitcoin for viewing ads for free, or for signing up on platform X, and the like.

There are many sites that offer you this type of alternative, such as Adbtc, Chopin, or Bitfun, to name a few examples.

Join a virtual wallet and offer their services in some of your posts or articles, generating a commission for each download or registration.

And so try many other methods.

Of course, not to mention that you can also monetize your content through more traditional ways.

There is not yet enough information to provide an exact estimate of how much is paid per click in this industry.

6. Personal Development

From YouTube channels that summarize self-help and motivational books to blogs that only talk about this topic.

The breadth of this particular niche is practically infinite and it is 100% evergreen, it will never die.

This is a topic that generates a lot of interest, it applies to every human being on the face of the earth, and does not discriminate in age.

Some of the greatest gurus and thinkers dedicated to helping others maximize their potential are extremely wealthy and powerful people for a reason.

A digital book on personal development is a great way to generate long-term income, as long as the content is really good.

You can choose to sell it using platforms such as Amazon Kindle or directly offer it as an additional item on your website.

There are other very profitable business models for this niche:

  • As is the case with private advice or consultancies, coach sessions, strategic personalized growth plans, and many more options.
  • This is a pretty big industry for the simple fact that, as I told you before, it applies to (almost) anyone.
  • These characteristics are, precisely, those that allow a good income to be generated with this item.

7. Fashion and Beauty

If you are interested in this topic then rest assured that there is a massive audience of people eager to read this type of content.

You can find quite a few blogs focused on talking about the latest fashion trends and beauty tips for a reason, they make money!

Also, the number of unanswered questions and issues within Google is (almost) infinite, I tell you this because I have seen it working with some clients who were trying to enter the market and reach more people with a blog.

There don’t seem to be too many SEOs competing yet.

It is an ideal market niche for you to create your own online store and thus monetize the traffic obtained through the articles you publish on your blog.

That said, nothing prevents you from making money in the same way that many bloggers do, through Adsense and affiliate programs, you decide.

What is certain is that you will need quality images, preferably personalized or a little worked, since there seems to be special importance to the use of multimedia.

How much can you earn?

CPC: $1.07 with a percentage of clicks obtained of 1.26% per thousand visits. Affiliate Market: You can choose between providers of various brands, commissions for referrals, and registrations. Digital Product: I have not yet seen a wide variety of online courses or strong alternatives within this industry.

8. Earn Money Online

It’s not for nothing that you see so many YouTubers, content creators, bloggers, and influencers talking about how to make money online, it pays well!

What is gained, both in terms of advertising and affiliate products is really powerful.


Simple, because (supposedly) you are teaching other people how to earn money, therefore, that knowledge is paid and sells much more.

Companies that try to advertise to attract potential customers within a niche like this pay well, therefore, the CPC (Cost per Click), as well as commissions for affiliate products in this type of market is usually higher.

And it is logical that this is.

The problem is that many of the people who “teach” you to earn money have not really achieved such results by themselves, they only do it because they know that it is a profitable niche, so be careful who you choose as mentors.

The good news?

There is plenty of virtual space for you to choose from.

You could talk about YouTube and video marketing, how to earn with ads on Facebook, talk about finances and investments (more on this in the next point), or simply show how you have managed to save and manage your income well to generate a little more month after month.

The point is that this is a niche that offers many alternatives, to survive I would advise you to approach it with a minimum of seriousness, your audience will appreciate it.

There are too many scams, charlatans, and people trying to make “quick money”… and your differentiating factor is to give more seriousness and authenticity to the matter.

Although it is not easy to determine the CPC in this case since you cannot pigeonhole the category of making money online in a single industry, I can tell you, from my own experience, that it surpasses most by far.

You can attest to this if you watch some of the videos that YouTubers like Global Yan or  Romuald Fons share with their community.

9. Fitness

It is possible that seeing this niche in the list does not surprise you in the least, right?

The desire to gain muscle for men and look slim for women hasn’t changed over time, and it doesn’t seem like it will ever go away.

In the middle of both extremes are all the rest, who want to maintain weight, be healthy, learn to incorporate some physical activity into their daily routine, and so on.

Doing some kind of activity is a habit that we must get into, whether that means going for a walk outside once in a while or joining the gym and showing up every day.

That is why blogging on this topic is a safe bet, you know that there is an audience out there that may be interested in what you decide to share in your posts.

One piece of advice I could give you is to focus on a sub-niche or sub-category within the fitness world.


Well, since there is already enough competition, it is not a bad idea, at least in the beginning.

You can focus on more “new” sports, such as Crossfit, or activities that are not so popular.

Then there will be time to spread your wings and start playing other topics.

We could incorporate this industry into the Healthcare category, which has a high CPC, but I’ll talk about that in a minute.

Now, I am interested in moving to number 1 on the list for the most profitable niche on the Internet today.

Probably one of the densest and most complex topics that you can choose to create a blog.

However, it is the clear winner when it comes to CPC!

Ranking well above the average, providing legal advice via a blog outperforms the vast majority of industries.

In fact.

The word “lawyer” is one of the most expensive on the Internet when advertising on Google or YouTube.

Therefore, if your blog shares content related to the subject and you manage to amass a considerable audience, you will see how your Adsense income increases.

Of course, the number of companies, law firms, and private lawyers bidding for the ads may not be so high, so the Cost per Click may tend to vary quite a bit.

That said, on average, the ads referring to this subject are usually very high.

Regarding other forms of monetization, there is not much to say.

Yes, you could explore examples such as the case of Law in Shoes, which manages to generate income by offering models of legal documents, telegrams, letter documents, legal claims, and others, to download for a relatively low price.

Surely you can find other methods that are interesting to you.

How much can you earn?

CPC: $3.72 with a percentage of clicks obtained of 7% per thousand visits. Affiliate Market: You can choose between banks, finance companies, and credit cards to work for referral and registration commissions. Digital Product: Great potential for online courses and/or ebooks.

11. Finance

Speaking of high CPC and great potential for profitability.

The second place on the list is occupied by Internet economists.

The area of finance is highly competitive for a simple reason: those people in search of information on the subject have and are willing to explore different ways of investing their money, and they have capital that they want to learn to manage better.

Whatever the case may be, you will see that there are (literally) hundreds of companies and advertisers VERY interested in acquiring these types of customers.

Therefore, if your blog deals with financial issues, you will see a growing interest from credit cards, banks, finance companies of all kinds, investment platforms, and others, bidding to advertise in your articles.

Great, right?

Well, something like that, in the field of finance and investment is as the verse says:

“Not all that glitters is gold.”

Yes, it is a highly profitable niche, however, it is also highly competitive.

You must create a blog with very good quality content and do a lot of research, check the information you share, share on social networks, etc.

In some cases you will be competing with mega companies and industry giants, so you need to learn how to do it right.

How much can you earn?

CPC: $3.72 with a percentage of clicks obtained of 7% per thousand visits. Affiliate Market: You can choose between banks, finance companies, and credit cards to work for referral and registration commissions. Digital Product: Great potential for online courses and/or ebooks.

12. Health

Occupying the third place on the podium we have the health sector.

One of the biggest advantages of writing about topics related to this area is that they are topics of general interest, they are what is called EVERGREEN.

What the hell does that mean?

Well, the word “evergreen” translates into Spanish as “always green”, which refers to content that will always be consumed or searched by people.

Creating content on health through a blog ensures that there will always be someone looking for that type of information and, therefore, you will never need to worry about your articles losing relevance as the years go by.

The only thing to keep in mind in the case of starting a blog in the health area is that Google will take special care when positioning your content.

Let me explain to you.

Some time ago Google released an update to its algorithm that aims to check those sites that are within what they call YMYL ( Your Money or Your Life ), which translates to: “Your Money or Your Life”.

What would that be?

If your blog deals with health or money issues there will be a different standard for your content, that is, you must ensure that your articles are of quality and that the information you share is really good.

Something that I would suggest you do anyway, no matter what industry or niche you choose.

Citing official sources, linking to authoritative sites, and providing figures or statistics from government organizations all help to lend truth to your articles.

Another thing you can do is create and write an “About Me” page, to demonstrate authorship, and who is the person behind the blog.

How much can you earn?

CPC: $3.17 with a percentage of clicks obtained of 2.51% per thousand visits. Affiliate Market: Good opportunities, products on Amazon, and platforms such as Market Health. Digital Product: courses and/or ebooks.

13. Relationships

You could divide (almost) all the niches or topics of interest to start a blog into three main ones:

Love, health, and money. 

Done, nothing else.

Most of the niches or ideas you may have stemmed from one of those three.

Well, there is one that, at least for me, I find profitable and that has nothing to do with any of these, which would be the case of hobbies.

Having said that, I have already talked about money and health, hobbies I will leave it for the last point, now let’s talk about love and relationships.

The dating “market” is HUGE and has a lot to offer, different sub-topics of interest, and smaller or more specific niches you can explore if you find the competition too strong.

This is another niche of the evergreen type.

If you write about how to conquer someone or how to forget your ex, you will see that there will always be people interested in reading what you have to say, always.

That’s why, if you put effort into it, it’s worth it.

A great way to promote your blog and content would also be to target two platforms that seem to get a lot of interesting traffic:

I mean YouTube and Pinterest.

Both of these sites would be good bets for reformatting your articles into a video or simple infographic.

The cost per click is not very high, but large volumes of traffic are handled, that is, many people are interested in this type of niche.

Also, the affiliate potential is pretty good, you can explore platforms like Clickbank to see for yourself what I mean.

14. Business and Entrepreneurship

If you are interested in the world of business, leadership, how to create a start-up, evaluating investments, and similar topics then consider this niche.

Not only is there a lot to talk about but there is also a wide interested audience.

I’m telling you as someone who’s been trying to climb the YouTube algorithm for a while now, hundreds of thousands of subscribers (or millions) don’t just happen out of the blue.

It is difficult to categorize this topic since it can cover all kinds of industries and even include some of the ones I already mentioned.

Therefore, I prefer to refer you to do your own research on the matter in this case.

Be that as it may, without a doubt, it is a little-explored niche that requires new talent.

If you are willing to share good business advice, are authentic, and write original content then this option is for you.

15. Real Estate

Another (good) example of a lucrative niche that, despite not having reached the podium, has great potential.

With a CPC of $1.81 per thousand visitors and a conversion rate of over 4%, this could be another niche to explore for your blog.

As in several of the other cases, it is an evergreen niche and is related to the investment sector, since it is another alternative of interest for those who are interested in the world of finance.

There are YouTubers generating millions of dollars thanks to the ads that are shown in their videos because this is a market where great capital moves.

Such is the case of Graham Stephan, a YouTuber who is dedicated to the real estate business:

graham stephan

This is a screenshot of one of his videos showing his ad revenue.

In many cases, I use YouTube as a reference since the ad program that the platform uses is the same as in the case of blogs, Google Adsense.

Be careful, that does not mean that the same is paid in both cases, but there are similarities.

16. Very Profitable Hobbies

That’s right, there are certain hobbies that, in addition to being very entertaining, can also be very lucrative.

Some typical examples may be those hobbies that involve acquiring some equipment, instruments, or tools of various kinds, let’s say.

Such could be the case of home construction and crafts, including playing a sport, or practicing some form of art, whether it is learning to play an instrument, painting, or drawing, there are hundreds of alternatives and niches to explore.

The point is that you incorporate some creativity and try to share your passion with the world.

It works much better this way, think first of writing about something you really like and not about something you think will make you money.


Monetization is the simplest, the difficult thing is to get the attention of an audience… and keep it.

Once people trust you and what you share through your content, they will gladly buy something you suggest to them, no matter what it is.

Also, as I mentioned in the previous points, there are a variety of ways to monetize and earn money with a blog, so don’t focus too much on that, earning money with your blog comes later.

Now, here is a list of hobbies that I consider profitable to start a blog, either because they have a high potential for traffic and monthly visits or because there are a wide variety of products to promote:

  • Archery – I have a friend very into this niche and he is doing quite well.
  • Paintball – Great potential for affiliate products.
  • Home repair or renovation – Many articles can compete with Google.
  • Learn guitar or piano – Both for a blog and a YouTube channel, without a doubt.
  • Soccer or basketball – Great potential to reach a massive audience.
  • Hair care – Many products and a variety of keywords to attack.
  • Crafts

And these are just to name a few that I have seen over the years where many bloggers have managed to make their passion or hobby a very profitable niche.

17. Bet on YouTube!

At the moment both talking about YouTube in a blog and creating your own channel would be very profitable ideas.

First, the topic is trending and still relatively “new”, at least there aren’t many blogs entirely dedicated to the platform.

Second, you can integrate your own channel and blog so you can retarget your audience and get more traffic quickly.

There is room to grow on YouTube, I tell you from experience, look how my channel is growing little by little, despite being in a niche with a lot of competition and not too many monthly searches, it adds subscribers every day.

YouTube is a lucrative niche for several reasons:

  • You can monetize both the channel and your blog with Adsense and redistribute the traffic between them.
  • It’s easier and faster to grow on the platform than to start a blog these days.
  • The CPC for something like YouTube falls (in many cases) into the digital marketing category, a niche that, as I told you, pays well.

You don’t need to have the most sophisticated equipment or know much about video or editing to get started.

There are free and easy-to-use options that you can try to launch your channel.


As you can see, there are several options, it all depends on what you want to do or what your preferences may be.

Keep in mind that you must write quality content in quantity, therefore, if it is a niche that interests you or you find exciting, better.

I hope this information has served or been helpful to you.

Now I would like to know about you, what are your ideas and aspirations to generate income with your blog, leave me a comment below, and I will answer you as soon as possible!

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  1. […] phones, tablets, computers, and more. Additionally, it offers a variety of possibilities for other niches, including designs for t-shirts, packaging, social media posts, and […]

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